Durex
E-Commerce Design & AI Visuals
One of the world's leading sexual health and wellness brands, producing condoms, lubricants, and personal pleasure products.
Durex
E-Commerce Design & AI Visuals
One of the world's leading sexual health and wellness brands, producing condoms, lubricants, and personal pleasure products.
Durex
E-Commerce Design & AI Visuals
One of the world's leading sexual health and wellness brands, producing condoms, lubricants, and personal pleasure products.
I worked on adapting Durex’s updated global brand guidelines for e-commerce across Amazon and other digital marketplaces. The goal was to create a more modern digital presence while making sure the brand still felt human and true to its personality.
I worked on adapting Durex’s updated global brand guidelines for e-commerce across Amazon and other digital marketplaces. The goal was to create a more modern digital presence while making sure the brand still felt human and true to its personality.
I led the visual direction across storefronts, A+ content and product detail pages, while also mentoring a junior designer across the wider Reckitt portfolio. I developed the layouts, lifestyle imagery and infographics needed to create a consistent system across the different e-commerce touchpoints.
I led the visual direction across storefronts, A+ content and product detail pages, while also mentoring a junior designer across the wider Reckitt portfolio. I developed the layouts, lifestyle imagery and infographics needed to create a consistent system across the different e-commerce touchpoints.
E-commerce can quickly make a brand feel functional and transactional, which was especially important to avoid with Durex. I combined authentic lifestyle photography with clean product information and functional callouts, creating assets that could communicate product benefits clearly while still feeling warm, relatable and human.
E-commerce can quickly make a brand feel functional and transactional, which was especially important to avoid with Durex. I combined authentic lifestyle photography with clean product information and functional callouts, creating assets that could communicate product benefits clearly while still feeling warm, relatable and human.
FOR DUREX
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Have a project in mind? Whether you’re launching a brand, designing a product, or elevating your digital presence, I would love to bring your vision to life.
contact me
get in touch
Have a project in mind? Whether you’re launching a brand, designing a product, or elevating your digital presence, I would love to bring your vision to life.
contact me
get in touch
Have a project in mind? Whether you’re launching a brand, designing a product, or elevating your digital presence, I would love to bring your vision to life.